Aveda–Making A Difference

April 18, 2007

    About 2 weeks ago, I got my haircut at Salon Efthemia in Elmhurst. As I was leaving, I started looking at some of their products and by their Aveda products, which is the most prominent brand of hair products they sell in the salon, there was a flyer that said “Every 15 seconds a child dies from lack of access to clean water.”  Also on the flyer, it says that they are now celebrating Earth Month 2007 and they want to “make clean water a human right.”  After I saw this flyer, it really hit me.  I counted to 15 and then thought, a child has just died because they don’t have water! How wrong is that.  For us it’s so different.  Anytime we want a glass of water we just go into the fridge and grap a bottle or grab a glass and fill it up at the sink. 

Also, this line of hair products is very conscious of recycling.  If you bring in one of your emptied hair product bottles, you can get a discount on your next purchase of Aveda products.  I was very impressed with this because of how much we have been talking about and blogging about all of the little things that we could do to save our environment.  And, in this case, you benefit 100% because you are making the world a better place and saving money! 

Another way I know that they are conscious of recycling is because of a breif message that is on the back of the flyer I mentioned earlier.  This message says, “Soy ink on 100% post-consumer paper.” On the flyer it also says that, “All proceeds go to Global Greengrants Fund for water-related projects around the world.”  The website is www.greengrants.org.  I decided to check out the site. Green Grants is a public charity funded by foundations and individuals making a difference for the planet.”  “Here are some of the things that they’ve accomplished and some of their goals: ”Over the past 12 years, we have provided over 3,000 grants in 120 different countries. We believe that grassroots groups are a key to solving the intractable problems of poverty, powerlessness and environmental destruction. Our experience has shown that there is no better investment than supporting passionate people with great ideas. We bridge the gap between those who can offer financial support and grassroots groups in developing countries that can make effective use of that support. We help donors overcome the barriers to grassroots grantmaking by identifying worthy organizations and moving funds at minimal cost.”As you can see, it is a very impressive organization that is really trying to make a difference in our world.  They are definitely trying to reduce the amount of children who die around the world from lack of clean water, and we should too.  Visit the site to find out ways that you can donate to their funds.

Image from: http://www.globalfundforhealing.org/graphics/logos/GlobalGreenGrants.jpg 

Source: http://www.greengrants.org/index.php 

 

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1 Comment Add your own

  • 1. Camille  |  April 20, 2007 at 2:41 pm

    I use aveda shampoo, conditioner, curl cream, and make-up remover and I never even knew this! I know my mom uses their make up because its organic or something like that, but now I feel pretty good about myself. I just went to the website, (http://www.aveda.com/customerservice/ourmission.tmpl) and they have a page devoted to their environmental sustanability policy. Their president said, “Aveda believes in conducting business in a manner that protects the Earth, conserves resources and does not compromise the ability of future generations to sustain themselves.”
    –Dominique Conseil

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